Market Research Consult

We are a leading market research consult that specializes in launching new brands, products or services into target markets using surveys, qualitative techniques like focus groups to guide brands through the pre-launch decision making process

Market Definition

Which markets will be targeted to sell the product or service and who are our potential customers within these markets

Distribution Model

It's not enough to have a great product or service. How will the product or service be delivered to the end-user/customer

Product Positioning

What is being sold and what is its unique value or primary difference when compared to other products or services in the marke

Pricing

How much should the product or service cost for each customer group

Market Expansion Roadmap

Create an expansion roadmap and set variables to assess further market entries

Market Maturity Assessment

Analyze how far your market has progressed and when the peak will be reached

OUR PROCESS

CONTACT US

Reach out to us either via a call or whatsapp message on +2347066663071 or +27813757771

SET UP A MEETING

We will agree on the best time to meet and dive straight into a call. It would be important to know that we charge $200 per hour of consulting. Book your meeting time here https://calendly.com/brandenvoyafrica .

WHY USE US

A GTM STRATEGY FROM US

Massively improves your organization, product or brands chance at breaking into your desired African market by;

  • Reducing the time it takes to get a product to market
  • Reducing the financial risk of a failed launch
  • Delivering the best experience to customers
  • Setting out a clear plan and direction for all teams
  • Setting out a clear path for growth

WE'RE STREET-SAAVY

THIS IS PART PROOF

Did you know that asides from our degrees and erudite disposition to eloquent marketing, there are forces to be appeased in every market?
Initiators: Shows initial interest & starts the buying process.
Users: They use your products just because.
Influencers: Convinces other members of the public to buy.
Decision makers: Gives the final purchase approval
Buyers: Owns the budget
Approvers: Someone in the C-suite who gives final, final approval and pushes the initiative on a larger scale
Gatekeepers: They get in the way of a product being approved for purchase

WE ARE READY TO MOVE
WITH YOUR BRIEF

PortFolio

TECH / HARDWARE - SOFTWARE

Ran an offline retail enlistment drive campaign for brand

FINTECH / SAAS

Onboarded over 4,000 users on the brand app generating over $1.3M

TELECOM / TECH

Worked with the brand as a VAS content provider and created IVR, mobile video and SOD products

SPORTS

Created localized ringback tunes and sold them to MTN Nigeria's subscribers during the MTN/Arsenal FC partnership

HEALTH

Mental Health Practice brand built from scratch

COMPANY / EATERY

A Customer purchase drive to Wimpy's outlet in Durban

MEDIA

Built the brand and created content strategy positioning the company for funding

FOOD COMPANY

Got over 800 customers to a new outlet within a week.

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