{"id":6605,"date":"2023-11-16T09:36:33","date_gmt":"2023-11-16T08:36:33","guid":{"rendered":"https:\/\/brandsenvoy.com\/?page_id=6605"},"modified":"2024-01-23T04:26:50","modified_gmt":"2024-01-23T03:26:50","slug":"programmatic-advertising-agency","status":"publish","type":"page","link":"https:\/\/brandsenvoy.com\/blog\/programmatic-advertising-agency\/","title":{"rendered":"Programmatic Advertising"},"content":{"rendered":"\t\t
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We are a Creative-first
programmatic agency partner<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t
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Insights<\/h3>

We\u2019ll gather first and third-party data and transform it into meaningful insight to understand your audience\u2019s needs and where to reach them.<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t

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Strategy<\/h3>

Your brand might have multiple target audiences depending on its scope of products and services. To ensure your message is targeted and tailored, we\u2019ll group your target audiences into personas to craft messaging that resonates<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t

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Creative-first<\/h3>

Using our creative expertise means you\u2019re in control of your creative from start to finish. We design creative that is on-brand, eye-catching, memorable and most importantly, scroll-stopping.<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t

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Optimize<\/h3>

For best results, your campaigns are optimised in real-time and custom bidding algorithms ensure maximum efficiency is achieved against objectives<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t

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Report<\/h3>

Our bespoke reporting dashboards provide you with transparent 24\/7 access to campaign performance. You can utilise this to keep on top of budget, performance and the impact the activity is having on your wider business goals.<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t

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Activate<\/h3>

We are tech-agnostic, choosing the best tech to help you achieve your goals and utilise efficient, data-led algorithms to leverage tech, reduce costs and maximise the return on your media investment.<\/p><\/div> <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t

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OUR FORMULA<\/h2><\/div>

As a specialist programmatic display agency, we can reach your audience at scale with a powerful technology stack that covers display, video and audio, across multiple advertising networks and a diverse range of ad formats.\u00a0<\/p>

To safeguard your brand, we apply stringent brand safety measures to prevent your ads from being shown in places where you don\u2019t want them to be seen.\u00a0<\/p>

You will have access to the complete range of Impression\u2019s expertise from strategy and planning to creative and programmatic execution. We also work with a holistic cross-channel view, to ensure your programmatic strategy aligns with your wider channel mix.<\/p>

For transparency, you\u2019ll have access to the demand side platform (DSP) and additional reporting will be available to give insights on performance. We do not add a margin to any technology fees and these are visible to you on the platform.\u00a0<\/p><\/div>